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Payment Process & Milestone Structure

Every project at Desigly follows a clear, milestone‑based payment system designed to match the scope, complexity, and technical requirements of your website. This structure ensures transparency, predictable progress, and fair protection for both parties.

Depending on the nature of your project, one of two payment models will be used.

1. Payment Models

A. Standard Projects (Static Websites) — 30% → 40% → 30%

This model is used for projects that do not involve dynamic data, CMS structures, or complex backend logic.

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Typical examples:

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  • Landing pages

  • Corporate websites

  • Portfolio sites

  • Simple marketing pages

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Milestones:

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  1. 30% — Blueprint Phase:  Research, planning, structure mapping, and blueprint creation.

  2. 40% — Design Phase: Full UI/UX design, layout creation, and visual direction.

  3. 30% — Final Delivery: Final build, revisions, optimization, and ownership transfer.

B. Dynamic Projects (CMS / Database / Multi‑Layered) — 20% → 30% → 30% → 20%

This model is used for projects that include dynamic content or advanced functionality.

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Typical examples:

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  • Blogs

  • CMS‑driven websites

  • Multi‑language sites

  • Membership systems

  • E‑commerce

  • Custom dashboards

  • Database‑driven or automated systems

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Milestones:

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  1. 20% — Discovery & Blueprint: Deep research, architecture planning, data modeling, and blueprint creation.

  2. 30% — Design Phase: UI/UX design, component systems, and responsive layouts.

  3. 30% — Development Phase: CMS setup, database logic, dynamic content, integrations, and backend workflows.

  4. 20% — Final Testing & Delivery: QA, performance optimization, final revisions, and ownership transfer.

2. How the Refund System Works

Desigly uses a mathematically fair, progress‑based refund formula that applies to every stage of the project. This ensures that:

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  • You only pay for the work that has been completed

  • We are compensated for the portion of the project that becomes impossible to complete if cancelled

  • Refunds remain proportional, predictable, and transparent

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The formula automatically adapts to both payment models (3‑stage or 4‑stage).

3. Refund formula

Refund  =  S − { (S⋅p) + (L⋅Sn⋅p) }

Where:​

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  • S = Stage payment amount

  • p = Progress percentage of the current stage (0–1)

  • Sn = Stage number (1, 2, 3, …)

  • L = Loss‑chunk value

L = Sl/St

  • Sl = Final stage percentage

  • St = Total number of stages

What this means in simple terms

  • As progress increases, refund decreases

  • You are refunded for the unfinished portion of the current stage

  • We are compensated for the portion of the final stage that becomes impossible to complete

  • The system works identically for both 30‑40‑30 and 20‑30‑30‑20 models

4. Special Rule for Stage 1 (Maximum Refund Limit)

To protect the time and research invested immediately after a project begins:

The maximum refund for Stage 1 is capped at 90% of the stage payment.

Even if the formula calculates a higher refund, the refund cannot exceed 90%.

This ensures:

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  • Research and preparation time is always compensated

  • Clients still receive a fair refund if cancelling early

  • The system remains balanced and non‑exploitative

5. Completion of a Stage

Once a stage is fully completed:

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  • Refund for that stage becomes 0%

  • The client may request ownership transfer of all completed work

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This ensures clarity and fairness at every milestone.

6. After Final Delivery

After the final milestone payment:

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  • The project is considered complete

  • All deliverables are transferred

  • No refunds are available

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